Keep up to date with the latest healthcare industry insights and top tips, from inspiring recommendations to sustainable developments....

Keep up to date with the latest healthcare industry insights and top tips, from long-lasting Market Research benefits to the form and...

Keep up to date with the latest healthcare industry insights and top tips, from inspiring recommendations to sustainable developments....

"The permanent struggle for optimizations is surely one of the most significant cultural principles operative in contemporary Western...

One of the biggest bottlenecks in getting advanced drug therapies and vaccines to patients in need has nothing to do with funding,...

Digital technologies are contributing to rapid and fundamental changes in almost every aspect of our daily lives and this trend shows no...

Lif - the trade association for the research-based pharmaceutical industry in Sweden - wants to have a clear picture of how...

Keep up to date with the latest healthcare industry insight and top tips, from uncovering market potential to the added value of...

Novo Nordisk is one of the companies at the forefront of developing new drug treatments for Obesity and they commissioned Opticom in the...

A strong brand can mean the difference between winning or losing out on new customers, maintaining the loyalty of existing ones,...

Charlotte Ungerth, Head of Aesthetics Business Unit Nordics at Galderma and previously strategically responsible for the business area on...

Don’t be tempted to think ‘job done’ when the creatives hand over your new logo. It’s essential to track whether your investment is...

Building a brand is one thing, staying on brand is another. It requires consistent action and sense of purpose over time. Internal...

You’ve recognised the importance of branding and know you could do better. So where to start? With positioning. Ask yourself some...

The forest industry laments the fact that it is misunderstood, that consumers fail to appreciate the inherent sustainability of forest...

What does the future hold for your business? Watch the video

Vitalis is the leading conference and trade fair on eHealth and the future of healthcare in the Nordics. Representatives from...

In the fight to get a customer’s attention, it can be tempting to bombard them with information and hope they will pick up at least some...

If you enjoy a long-standing relationship with your Purchasing contact, it can be tempting to think ‘job done’. One-to-one chemistry is...

Sustainability communication can be confusing and difficult, whether you’re sending or receiving the message. Working forests hold the...