A strong brand means more power
Updated: Oct 11, 2022
A strong brand can mean the difference between winning or losing out on new customers, maintaining the loyalty of existing ones, especially in a buyer’s market, and even securing a price premium.
Branding is not just for the benefit of those on the outside either. A coherent branding vision can unite employees and create a sense of purpose and pride within the company.
Branding matters more than ever!