D. Weller, Project Manager @ Opticom, speaks at Klabin's “End-User Day"
The event's theme is "Paper-based packaing: consumer preferences and perceptions".
David’s speech focused on “A consumer perspective on the environment and sustainable forestry – LatAm”. Consumers around the globe are environmentally conscious, their concerns are rapidly growing, and we are all aware of that. Most of us wants to do the right thing, but sustainability is a complex matter. David presented results from a Latin American-focused survey investigating consumer perceptions around environmental impact on purchasing behaviour, concern for climate change and raw material usage, knowledge about forest management and the Importance and relevance of certifications.