NEWS

JACOB AHLSSON - NEW CORPORATE ADVISOR AT OPTICOM GROUP

We are very proud and happy to announce that Jacob Ahlsson is joining Opticom Group! Jacob has vast experience of the life science sector, having worked in the industry for more than 20 years. Most recently, Jacob held the position of Country Manager at Roche Diabetes Care in Sweden & Norway. During his time at Roche, he co-founded www.livetochdiabetes.se, which is a forum for people with diabetes which by now has become Sweden's largest diabetes community. This initiative laid the foundation for him being named Pharma Profile of the Year in Sweden - Årets läkemedelsprofil 2017!

HOW SUSTAINABLE IS MEDTECH?

While much uncertainty remains, there are two global mega-trends that will continue to affect us – mainly concerning digitalization and sustainability. Before the pandemic, we saw a strong trend towards sustainability and especially environmental factors. Since then, the fight for human survival and business over the past year has shifted focus. Yet sustainability is here to stay, and critical in order to save our planet.

The pandemic has already given digitalization an extra boost, and to quote Microsoft CEO Satya Nadella, “We’ve seen two years’ worth of digital transformation in two months.” Others claim that digitalization has now taken a 10-year leap forward. However, the MedTech industry has only begun to scratch the surface of their digitalization potential, and even less so for sustainability.